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Cookie Policy

How we use cookies and similar technologies on our website

Effective Date: June 23, 2025

Last Updated: June 23, 2025

1. Introduction

This Cookie Policy explains how Wheel Sanctuary ("we," "our," or "us") uses cookies and similar tracking technologies on our website wheel-sanctuary.com (the "Website"). This policy should be read alongside our Privacy Policy and Terms of Service.

By using our Website, you consent to the use of cookies as described in this policy, subject to your individual preferences and choices.

2. What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit a website. They are widely used to make websites work more efficiently and to provide information to website owners.

2.1 Types of Cookies by Lifespan

  • Session Cookies: Temporary cookies that are deleted when you close your browser
  • Persistent Cookies: Cookies that remain on your device for a specified period or until manually deleted

2.2 Types of Cookies by Origin

  • First-Party Cookies: Set directly by our Website
  • Third-Party Cookies: Set by external services we use (analytics, advertising, etc.)

3. How We Use Cookies

We use cookies for several purposes to enhance your experience on our Website:

3.1 Necessary Cookies

These cookies are essential for the basic operation of our Website. They cannot be disabled.

Necessary Cookies We Use:

Cookie Name Purpose Duration
session_active Maintains your session while browsing Session
wheel_sanctuary_consent Stores your cookie preferences 1 year
security_token Prevents cross-site request forgery Session

3.2 Analytics Cookies

These cookies help us understand how visitors interact with our Website by collecting and reporting information anonymously.

Analytics Cookies We Use:

Service Purpose Duration
Google Analytics Website traffic analysis and user behavior tracking 2 years
analytics_enabled Tracks consent for analytics cookies 30 days

3.3 Marketing Cookies

These cookies are used to deliver personalized content and advertisements relevant to your interests.

Marketing Cookies We Use:

Service Purpose Duration
Facebook Pixel Social media advertising and retargeting 90 days
Google Ads Online advertising and conversion tracking 90 days
marketing_enabled Tracks consent for marketing cookies 30 days

4. Similar Technologies

In addition to cookies, we may use similar technologies:

4.1 Web Beacons

Small transparent images embedded in web pages or emails that help us track user engagement and email open rates.

4.2 Local Storage

Browser-based storage that allows us to store information locally on your device for improved functionality.

4.3 Session Storage

Temporary storage that exists only for the duration of your browsing session.

5. Third-Party Services

We use several third-party services that may set their own cookies:

5.1 Google Analytics

  • Purpose: Website traffic analysis and user behavior insights
  • Data Collected: Anonymized usage statistics, page views, session duration
  • Privacy Policy: Google Privacy Policy
  • Opt-Out: Google Analytics Opt-out

5.2 Google Ads

  • Purpose: Online advertising and conversion tracking
  • Data Collected: Ad performance metrics, conversion data
  • Privacy Policy: Google Privacy Policy
  • Opt-Out: Google Ads Settings

5.3 Facebook

  • Purpose: Social media integration and advertising
  • Data Collected: Social interactions, advertising engagement
  • Privacy Policy: Facebook Privacy Policy
  • Opt-Out: Facebook Ad Preferences

6. Managing Your Cookie Preferences

6.1 Our Cookie Preference Center

You can manage your cookie preferences at any time using our cookie preference center:

6.2 Browser Settings

You can also control cookies through your browser settings:

Google Chrome:

  1. Open Chrome and click the three dots menu
  2. Select "Settings" > "Privacy and security" > "Cookies and other site data"
  3. Choose your preferred cookie settings

Mozilla Firefox:

  1. Open Firefox and click the menu button
  2. Select "Options" > "Privacy & Security"
  3. Under "Cookies and Site Data," choose your preferences

Safari:

  1. Open Safari and go to "Preferences"
  2. Click on "Privacy"
  3. Choose your cookie and website data preferences

Microsoft Edge:

  1. Open Edge and click the three dots menu
  2. Select "Settings" > "Cookies and site permissions"
  3. Click "Cookies and site data" to manage settings

7. Impact of Disabling Cookies

Disabling certain cookies may affect your experience on our Website:

7.1 Necessary Cookies

Disabling these cookies will severely impact website functionality:

  • Loss of session information
  • Inability to use interactive features
  • Security vulnerabilities
  • Forms may not work properly

7.2 Analytics Cookies

Disabling these cookies will not affect functionality but:

  • We cannot improve user experience based on usage data
  • We cannot track website performance
  • We cannot identify and fix issues

7.3 Marketing Cookies

Disabling these cookies means:

  • Less relevant advertising content
  • More repetitive ads
  • Inability to track marketing campaign effectiveness

8. Children's Privacy

Our Website is not intended for children under 16 years of age. We do not knowingly collect personal information or use cookies to track children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us.

9. International Data Transfers

Some of our third-party service providers may process cookie data outside of Canada. We ensure that appropriate safeguards are in place to protect your information during such transfers, including:

  • Adequacy decisions by the Privacy Commissioner of Canada
  • Standard contractual clauses
  • Certification schemes and codes of conduct

10. Data Retention

Different types of cookies are retained for different periods:

  • Session Cookies: Deleted when you close your browser
  • Necessary Cookies: Retained for up to 1 year
  • Analytics Cookies: Retained for up to 2 years
  • Marketing Cookies: Retained for up to 90 days

11. Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in technology, legislation, or our practices. When we make significant changes:

  • We will update the "Last Updated" date
  • We will notify you via email or website banner
  • We may request renewed consent where required
  • We will maintain previous versions for reference

12. Your Rights

Under Canadian privacy legislation, you have rights regarding cookies and the data they collect:

  • Right to Know: Understand what cookies we use and why
  • Right to Choose: Control which cookies are set
  • Right to Access: Request information about cookies and data collected
  • Right to Delete: Request deletion of cookie data
  • Right to Object: Opt out of non-essential cookies

13. Contact Information

If you have questions or concerns about our use of cookies, please contact us:

Wheel Sanctuary
Privacy Officer
123 Bay Street, Suite 800
Toronto, ON M5J 2T3
Canada

Email: [email protected]
Phone: +1 (416) 555-0123

14. Regulatory Information

This Cookie Policy complies with:

  • Personal Information Protection and Electronic Documents Act (PIPEDA)
  • Provincial privacy legislation in Canada
  • Industry best practices for cookie management

For more information about your privacy rights in Canada, visit the Office of the Privacy Commissioner of Canada.

This Cookie Policy was last updated on June 23, 2025. We are committed to transparency in our use of cookies and will continue to provide you with clear information and choices about how we use these technologies.

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Wheel Sanctuary

Canada's premier public speaking training institute, helping individuals and organizations communicate with confidence and impact.

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